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Visitor Economy

Malvern Hills Viewpoint

Support and advice for tourism businesses.

Visit England and AA Quality Schemes

Malvern Hills District Council run a policy to only promote accommodation accredited under the nationally recognised quality schemes run by Visit England and the AA. More information on joining these schemes can be found at:

http://www.qualityintourism.com/    
http://www.theaa.com/hotel/hotel-services-accommodation-schemes.html    
     

If you are a new tourism business or one that is not yet accredited under the schemes listed above, there is support available in the form of a grant. Malvern Hills District Council can provide a 50% grant to businesses who wish to join either of the national schemes listed above, on the understanding that they agree to stay accredited for a minimum of two years.                                                                                                                                                                

The grant is also available to those businesses wishing to join the Worcestershire Approved Accommodation Scheme. This is an entry level scheme for tourism businesses wishing to get a basic cheaper accreditation. For more in formation on this scheme contact Victoria Carmen on 0845 6411540.

The grant is paid on proof of accreditation. Contact Malcolm Salisbury on 01684 862483 for a grant application form. Fill in and return with copies of your accreditation invoice and grading confirmation letter and you will then be reimbursed up to 50% of your grading fee and joining fee up to a total maximum of £500.

Visitor  Economy Action Plan 2013-15                                                                                                                          Please view the draft Visitor Economy Action Plan Executive Summary which is now out for consultation. The cut-off date for comments is  Friday 5th July 2013. View full version draft Visitor Economy Action Plan.

Small Business Grant                                                                                                                                          MHDC are offering small business grants of up to £500 to new businesses in the district. Contact Joel Keller for more information 01684 862486.

Tourism Forum The 2013 Malvern Tourism Forum will take place at the Malvern Hills Geo Park in November. Date TBC.

Tourism Business Visits                                                                                                                                           If as a tourism business you have any issues that you would like to discuss or if you would like a visit to talk about accreditation, please contact malcolm.salisbury@malvernhills.gov.uk   01684 862483

Destination Worcestershire As part of the Herefordshire & Worcestershire Chamber, Destination Worcestershire are the main marketing arm for tourism across the region and beyond. They provide a twice yearly visitor magazine, accommodation and attraction guides and a very comprehensive website which is linked to the national Visit England network. They provide Worcestershire with a strong profile in national press and television, and also support tourism businesses with advice on such issues such as sustainable tourism and marketing.

Destination Worcestershire is a membership organisation which provides different levels of support to tourism businesses. It is also the main point of contact to all the main tourism organisations such as Visit England. Businesses will be able to choose from a number of different membership options. A full list of the options are listed on the Destination Worcestershire website or call Victoria Carman on 0845 6411540 for more information.

Other Documents    

Economic Impact Study 2010    
Tourism Action Plan 2009-2012     
South Worcestershire Hotel Study    
                                                                                                                                                                                                                                                                                                                                                                                                
Page Information
This page was last reviewed 13 June 2013 at 16:50 by Malcolm Salisbury.
The page is next due for review 10 December 2013.
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Malvern Hills District Council, Council House, Avenue Road, Malvern, WR14 3AF - Directions to Council Offices.