Great Malvern: Route to the Hills
Malvern is a very special place with a wealth of natural beauty, history and heritage. But this history is not always easy to see or appreciate as you move around the town.
In March 2015, The Great Malvern: Route to the Hills Partnership secured a grant of £482,000 from the Heritage Lottery Fund for an exciting project to make the special parts of Malvern more obvious to everyone, and to help invigorate tourism and the local economy.
Specifically the project aims to develop a heritage ‘route' that will help tell the stories of the town in an accessible way and hopefully stimulate people's understanding and appreciation of Malvern's outstanding natural, built and cultural heritage. By celebrating the town's heritage and strengthening the links between the town centre and the hills, the project hopes to stimulate lasting economic benefits.
The project will see the installation of informative plaques, benches, signs and commissioned artwork to highlight the remarkable stories, buildings or views which might otherwise be too easily missed.
A programme of events and activities will run for three years and will offer excellent opportunities for local people to get involved as participants or volunteers. Supported by the recent appointment of a Learning & Community Engagement Officer, the preparation for the route’s installation, and delivery of associated activities, will be ready to commence this year.
To find out more, please visit the project website or If you are interested in getting involved please email firstname.lastname@example.org or call Katy on 07779456448. For regular project updates, please follow us on Twitter @RouteToTheHills.
Since the project launched in March 2015, great progress has been made. A technical review of the sign and plaque locations for the route is currently underway and work has begun on identifying the artist/craft requirements for the creative commissions along the route.
The project recently launched it’s website, where all the latest information, events and opportunities will be advertised, and we have recruited our first volunteers to assist with communications through social media.
Meanwhile the first project exhibition has been confirmed, which will be created in partnership with Malvern Radar and Technology History Society (MRATHS). This exhibition will showcase previously unseen archival photographs and documents from MRATHS at a variety of locations in and around Great Malvern over the summer. Perfect Circle has also been commissioned to start gathering local memories of Great Malvern, which will then be used to create a new intergenerational play in the summer of 2017.
The project’s first volunteer has recently been recruited and now manages the Great Malvern: Route to the Hills Twitter account.
Learning and Community Engagement Officer
Katy Wade is the Learning and Community Engagement Officer for Route to the Hills. For the next three years she will be working with our partners and members of the public to develop a range of activities and learning initiatives that will bring to life some of the heritage highlighted on the walking route.
Having previously worked in Birmingham on another Heritage Lottery Funded project, she is looking forward to escaping the city and meeting the people of Malvern.
If you are interested in learning more about the project or how to get involved, please email email@example.com.
Since it was launched in October 2010, the Route to the Hills Development Plan has been adopted by many of the organisations in Great Malvern with a direct interest in the heritage and environment. This partnership of local organisations manages the project as the Route to the Hills Board.
- Malvern Hills District Council
- Malvern Town Council
- Malvern Civic Society
- High Street Malvern
- Malvern Hills Conservators
- Great Malvern Priory
- Malvern Theatres Trust
- Malvern Museum of Local History
- Malvern Hills Area of Outstanding Natural Beauty Partnership (AONB)
- Worcestershire County Council