Freedom is coming to Malvern Hills Leisure Centres

Exciting changes ahead but it's business as usual at the Malvern Hills leisure centres as a new leisure provider takes over

Freedom Leisure is poised to take over the management of Malvern Splash, Sport Dyson Perrins and Sport Martley, operating the centres on behalf of Malvern Hills District Council.

They will formally take over from 1 April 2015 for a period of 15 years. This is in addition to Tenbury Swimming Pool, which Freedom Leisure has managed since 1 February 2015.

The centres are open and running as normal and this will continue from the 1 April with Freedom Leisure maintaining the same staff, opening times, activity timetable and prices. Any disruption to services during the transition will be minimal.

This will be an exciting time for customers with upgrade work totalling £1.8 million. This includes all three centres having their gyms refurbished over the summer and Malvern Splash benefiting from a new ‘My Ride' studio which will accommodate several new spin classes. There will also be a refurbished café and reception area. All centres will benefit from a new IT booking system and a range of environmental works which will reduce the carbon footprint.

Freedom Leisure's Group Operations Director, Matt Hunt, said "We feel confident that the investment will greatly improve the quality of leisure services for the local community and provide excellent wellbeing and fitness facilities. In turn we hope the upgraded facilities will have a knock-on effect on participation levels in the area. We are working hard to ensure that the transition to Freedom Leisure is as seamless as possible. You will see the same staff but in new uniform. If you have any questions about any of the works or any other queries, please do not hesitate to contact the centre directly where staff will be able to give you more information about after 1st April or visit the website".

Cllr. Phil Grove, portfolio holder for leisure, health and wellbeing for MHDC said "We are committed to delivering high quality, really good value for money for all our residents and consequently we spent nearly 12 months selecting our new leisure operator."

Phil continued "We are very confident that Freedom Leisure is the right fit for the Malvern Hills district, and are looking forwarding to working with them to increase participation, improve the facilities and offer more leisure opportunities to all of our residents."

For more information about the changes at your local centre, please visit